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Long back, phone directory was the one important ledger in every home. It consisted of each and every phone number of the town. With the invasion of technology, phone directory has become extinct. The purpose of business listing sites is similar to a phone directory.
These websites consist of all the business information of a particular region with their contact information. In the earlier days of internet business directory was considered as the search engine of nowadays.
According to Hubspot, 50% of consumers who searched for a local business on their mobile, visited the store within a day. Hence business listings are vital for local businesses.
So, if you also want to list your business for free, keep reading.
What are Business Listings?
Business listings are public profiles which can be viewed by anyone. A typical business listing contains NAP (Name, Address, Phone Number) details.
Advanced details such as website, working hours are also captured by certain business listings. A business should include its information on various platforms and directories with which they can be found everywhere on the internet.
History of Business Listing
Before the invasion of search engine giants like Google, the business listing was the go-to place for all the information seekers. If we look back how these business listings came into place, the whole crux was the need. The internet gave birth to many websites and every business started to have its own website.
The place was very crowded. There was a need for some structure or a repository which will help people to locate their required websites. That is how business listings were born. Some of the popular worldwide business listings are Google my business, Yelp, Yellow Pages etc.